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Kutchin & Sheehan Website
Role: Art Direction and Design
Website
Logotype
Stationery
Kutchin & Sheehan, family law attorneys, needed to re-brand and design a new website that targeted the multifaceted services they offered. The new design is friendly, targeted yet conservative. The new look, logotype was extended to business cards and stationery package.
Harvard University Institute of Politics
Role: Art Direction, Design, Production
The 2015 Report on the Status of Women and Girls in Boston
From a 60+ page manuscript, I designed a 44-page report supported with updated consistent designed charts along with section pages and photo selections
Honda Village
Role: Art Direction, Concept and Design, and Print Management
Customer VIP Program
Program Branding
Print Management
Honda Village needed to rebrand an outdated V.I.P. customer program, and to create an informational brochure that served as a sales tool for new car buyers.
Using circular folds and a custom business card pocket, this folder is also sized to inspire customers to keep these materials on hand.
CompEAP Logo & Website
Role: Art Direction and Design
Corporate ID
Website
B2B and B2B/C Materials
The responsive website redesign incorporates the many services and programs for their clients and their employees.
The logo design incorporates a new mark and positioning tagline
"We are Comprehensive."
Simply Hair Website
Role: Art Direction and Design
Website
Simply Hair needed a new website making it easy for clients to book appointments and sign up for updates on offers and seasonal tips.
BD Software Website
Role: Art Direction and Design
Website
BD Software needed a new website making it easy for clients to sign up for training for software training and access to industry resources. The site is responsive and has interactive rollovers.
Elixir
Role: Art Direction, Concept and Design
Logo
Outdoor /indoor signage
Menu
Outdoor Advertising
Elixir lounge's menu is displayed on a tablet, making it both current, exciting and flexible. The moving colorful vapor as the menu items pictures with descriptions of drinks and hookahs create an inviting and informational experience.
Prince Lobel
Role: Art Direction, Concept and Design
DIgital Ads
Digital Campaign
Web site banners
Created advertising campaign supporting Prince Lobel's sponsorship of the
BBJ’s Social Madness. All the digital assets were animated gifs.
Designed digital banner layouts for company web site aligning with core messaging.
Sole Amour
Role: Art Direction and Design
Sole Amour Logo
Web Site
Advertising in North Shore Magazine, Merrimack Valley and Vogue
E-Blasts
MIT CRE
Role: Art Direction, Concept and Design
World Real Estate Forum
Digital and Print Ads
Program Guide
Signage
The challenge with the program guide was to organize over 40 international speakers and a two-day schedule into one page folded piece for attendees to read and carry easily.
Program Advertising
Print and Digital Ads
American Red Cross & The First Years
Role: Art Direction, Concept, Design, and Production
Packaging Line
Lead creative for the health care line when The First Years collaborated with American Red Cross on developing an infant/toddler health care line. Conceptualized creative packaging through to final production. Package line remains one of their top health care items in Babies R Us.
Rogers Center at Merrimack College
Role: Art Direction, Concept and Design
Program Book
Large Format Signs
Ads
Designed a suite of branded materials for multiple media outlets. Materials included annual performance program book, large foyer posters, and promotional materials over multiple seasons.
Mary Immaculate
Role: Art Direction, Concept and Design
Website
"Mary Immaculate Health/Care Services has enjoyed our creative relationship with Elwell Design for several years. In addition to print advertising campaigns and collateral pieces, Sharon Elwell has designed our current website. She introduced us to Word Press which has allowed us to maintain a relevant and consistent message as well as solidify our visual identity. Sharon is a first class graphic designer with the technical know-how that has helped our organization achieve our communication goals within our modest budget."
Intervale
Role: Art Direction, Concept and Design
Logo
Corporate Marketing Materials
Design and graphics
Children Hospital Boston
Role: Art Direction, Concept and Design
Micro Site
Collaborated with the Department of Radiology to design and develop their department newsletter “Reading Room”
and a micro site to attract fellows to the department.
Jenzabar
Role: Art Direction, Concept and Design
Conference Materials
Designed and organized the annual 100+ page program guide that contains schedules, sessions and sponsors and exhibits to guide 1500 professionals to over 400 tracks over five days for their annual JAM Conference. The program branding is also used for POS and signage.
“I’ve had the distinct pleasure to work with Sharon on a variety projects over the past 15 years and she never fails to amaze me with her creativity and enthusiasm. She has a clear understanding of our objectives, is highly responsive and open to suggestions, all while staying within budget and delivering on time. I look forward to working with her for many years to come.”
—Mary Ellen Quinn,
Senior Events Manager, Jenzabar
Spacelabs
Role: Art Direction, Concept and Design, Photoshop image retouching
Sales support materials: folder and sell sheets
Accounting Matters Website
Role: Art Direction and Design
Website
Accounting Matters, an accounting firm, needed to re-brand and design a new website that showcased their services. The new design is targeted for the businesses, individuals and seniors. The new look distinguishes them from others in this space and brings them beyond just numbers.
Good Shepherd Logo & Website
Role: Art Direction and Design
Logo and stationery package
Signage
Website
This church community is engaged in this contemporary scrolling site.
The new logo is created out of the "G' and graces new signage and stationery as well on all digital assets.
Corporate IDs
Role: Art Direction, Concept, and Design
Merrimack Valley Habitat for Humanity
Role: Art Direction, Design, Production
Invitation, Annual Appeal and Event Support Materials
Print and Digital
"Working on our 30 Years of Building campaign started with an anniversary newsletter for fall of 2015, our appeal that immediately followed, and then planning for all of our messaging for our 30 Years of Building Celebration to honor Jackson Lumber & Millwork and the tremendous support we have had over the years. This was no easy task to graphically illustrate so many pieces over a long and in depth story of building dreams, homes and hope. Each piece of the story puzzle needed include: families, mission, funding, founders, community action and support, and the goals moving forward. Sharon Elwell shepherded us through the process with hands on meetings, samples of direction for design and most importantly a patience in collaboration to ensure we were telling our most compelling and engaging story. Our pieces were beautiful and delivered responses we had hoped for – great fund and friend raising success!
Elwell Design is definitely a winning organizing to work with." – Jennifer Hilton, Director of Marketing and Volunteerism – Merrimack Valley Habitat for Humanity
Elwell Design
digital • branding • print
Call at 978-664-2927 or Email sharon@elwelldesign.com
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